THE STRATEGY JOURNEY BOOK funds on Kickstarter [Community Update]

Uncategorized Jul 24, 2018

AMAZING! The Strategy Journey Book funds on kickstarter

[08 JAN 2018] We’re so proud here at the Stratability Academy to announce that our upcoming book, THE STRATEGY JOURNEY by CEO and Founder – Julie Choo and COO – Graham Christison, successfully funded on Kickstarter in December 2017 to the value of over US $18,000 or GB £13,354. You can see our Kickstarter campaign page here, including Julie’s rather comical video about why THE STRATEGY JOURNEY book is so different from anything else out there.

Julie, Graham and the team can’t wait to get started on writing, designing and co-creating the rest of THE STRATEGY JOURNEY book with our community in the coming months. Along with the book, there’s the workbook too and a number of courses which we will be busy creating. We certainly have a lot of work ahead of us, as this is no ordinary book. It’s a book that tells you HOW to transform your business in the digital age through a series of models, templates, and guided paths … that’s right PROCESSES and SYSTEMS … all wrapped up in a comprehensive framework that acts as the glue between strategy design and execution. And the book is full of illustrations which Julie will be designing along with illustrator Dana Adnan … so what you get is a book of infographics with templates, processes, systems and case study examples.

Check out the video to find out what’s in THE STRATEGY JOURNEY book?

You can also find out more here on the official book page.

Big update on our PROGRESS with creation of The Strategy Journey Book!

[26 JULY 2018] Wow, it’s no longer easy to raise money for a book on Kickstarter.

Even big unicorns who are actually in the marketing business, go all the way to the last day and last 2 hours before funding only slightly higher than our book. – aka Convertkit. We’re felling even more proud and somewhat thankful, that our successful campaign actually funded quite comfortable especially being newbies to the marketing game late last year in December 2017. We are definitely educators and content creators first here at Stratability … and not marketing experts.

So what is the big update then? Well, we’ve just pre-launched our new Stratability Member Portal, and the FREE Strategy Journey Community (BETA)!

You can access lots of pre-release content in the FREE THE STRATEGY JOURNEY community …

The Community Page is definitely still in BETA so we will be trickling new content running up to the completion of THE STRATEGY JOURNEY book, which is expected in November 2018. Once you signup and join, you’ll have immediate access to two of our leading templates, the MISSION MODEL BLUEPRINT and the Customer Journey Map, and you’ll receive email notifications once we start to add new content so you don’t need to keep checking unless you turn off notification in your portal preferences of course.

Originally, we wanted to wait till everything was fully ready before launch, but we like to practice what we preach here at Stratability, so that’s why we decided to provide early access, especially to our Kickstarter Backers initially, to start testing and trialing things.

A lot more content will be added in phases from August 2018! Kickstarter backers will also begin to receive their exclusive products via the Portal too … so look out for your email notifications soon … coming from August!


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